Version 21 by baardl
on Nov 23, 2008 13:23.

compared with
Current by Thor Henning Hetland
on Nov 25, 2008 20:46.

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We believe that since the internet search engines started to rule the world, we need to rethink they way we look at information and categorization. With the new and up-coming auto-categorization services, we see a potential of shifting the effort from people to machines in taxonomy and categorization in the same way that the serach engines shifted the information gathering from catalogs to search.

h3. CASE/Implementation strategy

*"Pimp my CustomerService"*-style service extension, where we use free auto-taxonomy services and object-graphs to generate web 2.0 social-network graphs/presentations of customer clusters to enable pin-point direct mailings to specific interest-areas of the customer clusters.


*Value proposition*
* Low initial investment (less than a months effort)
* Auto-learning/auto-updating taxonomy (we get the new features from the auto taxonomy services for free)
* No extra maintenance and product cost



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h3. CASE/Implementation strategy

*"Pimp my CustomerService"*-style service extension, where we use free auto-taxonomy services and object-graphs to generate web 2.0 social-network graphs/presentations of customer clusters to enable pin-point direct mailings to specific interest-areas of the customer clusters.


*Value proposition*
* Low initial investment (less than a months effort)
* Auto-learning/auto-updating taxonomy (we get the new features from the auto taxonomy services for free)
* No extra maintenance and product cost


h3. Pimp my service implementation details